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Writer's pictureShannon Dolan

Why Only Focusing on Strategy Doesn't Work in Business: Nervous System Support for Entrepreneurs

As an entrepreneur, coach, and achiever you are constantly trying to find ways to optimize the path to get to your goals so you can have, do, and be more.

You probably take some personal development courses to help you uncover your limiting beliefs but, you feel like you're still falling short.

Something still feels like it's missing, like you cant seem to break through to the next level or, like you are stuck.


So, you hire the business coach that costs thousands of dollars.

You get on a call with them only to have them do zero homework on who you are and tell you lack luster advice that you've heard many, many, times before.


You start operating out of scarcity. You recognize that what you're doing isn't working so it's putting you in a slight panic and you find yourself trying to do more, create something new, and do whatever you can to at least go to bed at night feeling like you've done something.


Then, when you wake up, you feel a sense of dread as you recognize you still feel defeated. The cycle continues. And, if you are anything like my clients, you end up even more on the edge of burnout as your body starts to put up the red flags of stress in the form of uncomfortable symptoms like bloat, gas, brain fog, period pain, headaches, eczema, acne, hair loss, feeling wired but tired... the list goes on.


When you get to this point there is often this initial instinct to DO MORE... hire ANOTHER business coach, produce more, more, more, more, more...


But, what your body is begging you to do is to DO LESS.


As an achiever who works incredibly hard the concept of doing less to achieve more feels wildly uncomfortable because your normal is to be in this GO mode.


GO MODE isn't sustainable. It may work in the beginning but if you want to be able to accomplish new goals and see new levels in your business you have to be able to create safety within your nervous system and honor the parts of you that feel the compulsive need to do more.


Being a business owner and sharing your gifts to the world/ other people is an incredibly vulnerable act. It stretches you out of your comfort zone time, and time again. Sometimes with immense applause from those that cheer you on. Sometimes with harsh DM's, comments, and emails from those that should have never been in your orbit to begin with.


Whether you go for a new goal, try something new, or get criticism this can stir up a reaction within the nervous system.


You can start to feel a physical sensation in your body that feels uncomfortable.


The natural instinct is to avoid feeling anything uncomfortable (out of protection). This is often why achievers enter GO MODE to distract them from what's really going on internally.


Instead of investing in more strategy to help you ignore your inner state it's vital to invest in ways to honor your inner state. (Or, have this in addition to strategy.)


When you invest in supporting your inner state you can learn:

  • What the symptoms, sensations, and cravings you are experiencing mean and how to effectively honor your body to create a sense of nourishment and internal safety.

  • How to support your nervous system to allow you to go from a state of scarcity and frantic energy to a state of abundance, feeling grounded and at ease which, can then help you expand the level in which you achieve.

  • Ways to optimize your creativity and productivity that works in harmony with your body's needs vs. ignoring and getting to burnout.

  • How to generate sustainable energy so you aren't at the whims of the afternoon crash.


... to name a few!


What becomes possible:

  • You get to your goals feeling more in alignment and at ease instead of feeling like you need to escape from reality.

  • You have more presence for your family, friends, and activities that bring you immense fulfillment and pleasure.

  • You radiate confidence and authentic energy.

  • You get to live in a body that feels good and isn't struggling with various symptoms.

  • You wake up feeling refreshed instead of feeling that immediate flutter of anxiety.

  • You are able to feel like YOU.


In my practice I blend various methodologies such as functional nutritional therapy, behavioral change, nervous system support, cycle syncing, innate wisdom, herbalism, and more to allow my clients to gather the tools create a life of more ease as they achieve...


And, in doing so it has taught me that strategy can only get you so far! These women have all invested in thousands upon thousands of dollars on personal development and business coaching but, it wasn't until their internal environment felt heard and supported were they able to see results ripple across their business, bank account, and relationships.


It's possible for you too!

To get started watch this On Demand Workshop: Nourishing the Female Leader to uncover how to create safety within the nervous system using a blend of approachable techniques that you can incorporate regularly to help you feel more like you and avoid burnout! Or work with me 1:1 in the Aligned to Thrive Consultation for customized recommendations based on your needs.



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